Monthly Archives: April 2014

Publicis Kaplan Thaler Wins 6 DTC Perspectives Advertising Awards

dtc-perspectivesNEW YORK CITY, NY (April 23, 2014) – Publicis Kaplan Thaler received six awards for two different clients at the annual 2014 DTC Perspectives Advertising Awards Competition. The 2014 DTC National Advertising Awards showcases exemplary work spanning multiple media and therapeutic disciplines. On top of the six wins, Publicis Kaplan Thaler was recognized with three other finalist spots that were in the running. The DTC National Advertising Awards honor a diverse group of DTC marketing campaigns and are designed to honor excellence in DTC creative based on independent judging of the campaign creative. Read More ››

Publicis Worldwide Announces Management Board

PARIS, FRANCE (April 17, 2013) – Publicis Worldwide, the largest agency brand of the Paris-based Publicis Groupe, announced the creation of a new Publicis Worldwide Management Board. The announcement from Publicis Worldwide Chief Executive Officer, Arthur Sadoun states the council will be accountable for the implementation of the agency’s strategies around the globe. Read More ››

Publicis Kaplan Thaler’s Citi “Every Step of the Way” Website Named FWA Site of the Day

UPDATE

FWA-SiteOfTheDay-Citi-Olympics-WebsiteNEW YORK CITY, NY (April 15, 2014) – Publicis Kaplan Thaler and Your Majesty’s website created for Citi’s Olympic sponsorship, “Every Step of the Way,” has officially been awarded the Favourite Website Awards (FWA) Site of the Day for April 15, 2014. The site previously made the FWA shortlist back in February.

Chris Smith, creative director on the Citi account shared, “While the FWA shortlist put our work among of tens of thousands of sites worldwide, the Site of the Day honor lifts us into a much more exclusive club. We could not be more excited.”

To see the Citi Olympics Every Step of the Way Site of the Day page, click here.

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Publicis Kaplan Thaler Wins Shorty Award

NEW YORK CITY, NY (April 7, 2014) – Publicis Kaplan Thaler has landed a Shorty Award at this year’s annual award ceremony in New York City for the work created for Crest and Oral-B. The Shorty Awards honor the best of social media, recognizing the people and organizations producing real-time short form content across Twitter, Facebook, Tumblr, YouTube, Instagram, Vine, and the rest of the social Web. More than 2 million tweet-nominations were sent during the 5th Annual Shorty Awards nomination process. With each passing year, branded social media accomplishments continue to surpass their predecessors, and the Shorty Awards are never far behind in recognizing them.

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Publicis Kaplan Thaler’s Work for Citi Bike Finalist in 3 Categories at 2014 One Show Interactive Awards

Screen-Shot-2013-04-12-at-8.36.38-AMNEW YORK CITY, NY (April 4, 2014) – Publicis Kaplan Thaler’s work for Citi Bike shortlisted at the 2014 17th Annual One Club’s One Show Interactive Awards in three categories: Product and Mobile Integration, Integrated Brand Campaign and Mobile Services/Utilities. The One Show Interactive Awards represent one of the industry’s most prestigious awards competition celebrating the year’s best in interactive advertising and digital media.

One Show – Interactive will take place on Wednesday, May 7th at Stage37 in New York City. Gold Pencil winners will be announced at Alice Tully Hall, Lincoln Center in New York City on Friday, May 9th. Read More ››