NEW YORK, NY (June 18, 2015) – Andy Bird joins the Publicis Worldwide North America leadership team as Chief Creative Officer for their New York flagship office, reporting to North America CEO Andrew Bruce. Bird is currently Executive Creative Director, Publicis London, and will continue to lead the creative vision for key global clients in that role during a transition period. Bird will divide his time between London and New York, as the offices partner to ensure a smooth transition. Bird has been working increasingly on Publicis Worldwide global clients including Nestlé, P&G and Cadillac, and he will permanently reside in New York starting in September.
Over the past 18-months, Bruce and Publicis Worldwide North America Chairman, Susan Gianinno, have been building a powerhouse North America leadership team with the addition of some of the industry’s top talent including: Chief Strategy Officer Carla Serrano, Chief Digital Officer Dawn Winchester and Chief Marketing Officer Julie Levin. Bird now completes the senior leadership team.
Arthur Sadoun, CEO, Publicis Worldwide, stated, “Andy is a shining star within the Publicis Worldwide network. With his strong creative teams, he has taken the creative level of work to another level and scaled it to achieve incredible international recognition. We are very happy that his role is growing into one that is more globally facing and that such a great talent remains within our family.”
Bruce stated, “Andy’s creative pedigree has been qualified time and again. His trophy case is full. In Andy resides a leader who cares deeply about the brand and business impact of the work. And the people who contribute to its development. His collaborative and open-minded spirit will make working alongside him incredibly inspiring and rewarding. He is the missing piece in our North America team and we’re thrilled to welcome him aboard.”
Bird stated, “Publicis Worldwide is an ambitious network, the past year alone shows the evolution the agency has made and continues to make right now. The fantastic attitude and talent within the network makes me proud and excited to be a part of it and its future.”
Bird joined Publicis London as ECD in July 2012 and since then has cultivated a talented team of senior creatives who have delivered outstanding work and won numerous awards. Recognition has included D&AD, Gold at Cannes and Gold at The One Show, which has resulted in Publicis London becoming the 5th highest-ranking UK creative agency in the Gunn Report 2014.
Prior to joining Publicis, Bird was Creative Director at Ogilvy&Mather where he oversaw accounts including Europcar, Expedia, The Spectator, Castrol, World Wildlife Foundation, Kraft, Comfort and MTV.
He spent the majority of his career at Bartle Bogle Hegarty, where he became one of the company’s youngest ever board members and Head of Art & Design by the age of 27. In 2000, he was one of four executives who left to set up Soul Advertising—the first and last BBH breakaway agency—and later a founding partner of Nitro London, where he worked for clients including Coca-Cola and Nike, and was responsible for the award-winning GLA ‘One London’ campaign.
Over his career, Bird has won many high profile creative awards on the global stage, including Cannes Lions and D&AD pencils for clients such as American Express, Mattel, Levi’s, Dockers, Boddingtons, Lynx and Audi. He was also the creative behind the highly acclaimed and highly awarded Kick Homophobia out of Football campaign.
About Publicis North America
Publicis Worldwide North America, is the regional operating unit of Paris-based Publicis Worldwide, the largest global agency network within holding company Publicis Groupe S.A. Publicis North America is comprised of Publicis USA and Publicis Canada. Publicis USA offices include New York-based Publicis Kaplan Thaler, San Francisco-based Riney, Publicis Dallas and Publicis Seattle. Publicis Canada has offices in Toronto, Montréal, Calgary and Windsor. The Publicis Worldwide mission is ‘To Lead The Change’ to help our clients leap ahead. http://www.publicisna.com/
About Publicis Worldwide
Publicis Worldwide is a global creative agency, with 89 years’ experience providing change leadership for its clients. We believe that this era demands a combination of strategic, creative and digital ideas that help clients to Lead The Change in their own digital transformation. With over 13,000 employees in 84 countries, clients include AXA, BNP Paribas, Carrefour, Cartier, Citi, Coca-Cola, Haier, HP, L’Oréal, LG, Luxottica, Nestlé, Orange, P&G, PayPal, Pernod Ricard, RATP, Renault, Sanofi, Seb, Siemens, Telefonica, Total, and UBS.
Publicis Worldwide is a part of Publicis Groupe.