Publicis Groupe Acquires Hawkeye, A Data Driven Integrated Digital Agency In the U.S.

DALLAS, TX (March 6, 2014) – Publicis Groupe announces today that it has acquired Hawkeye (Ffwd Ltd and Mosaic LLC), a leading digital marketing services agency based in Dallas, Texas with deeply specialized competencies in data analytics, digital strategy, CRM and experiential marketing, to be aligned with Publicis North America, part of the Publicis Worldwide network.

PH_C_RegularMediumFounded in 1999, Hawkeye counts a team of over 160 professionals and has offices in Charlotte, Buffalo, Minneapolis, Denver and Vail, as well as its headquarters in Dallas. Hawkeye services clients such as Cargill, Terminix, Agilent, American Airlines, BASF, Peterbilt, BestBuy, Lockheed Martin, Men’s Health and The North Face.

Read More ››

Publicis Kaplan Thaler Ranks 5th on 2013 Midas Report

Takes It All the Way to the (Citi)bank

midasreportnNEW YORK CITY, NY (March 5, 2014) – Publicis Kaplan Thaler was honored with one of the top spots on the 2013 Midas Report, tying for fifth on the list of ten top scoring global agencies. received. The Midas Report is a list of creative rankings for the financial marketing and advertising industry.

Founded in 2001, The Midas Awards for the World’s Best Financial Advertising is the only competition to recognize excellence in financial services communications on a global scale. Each year, New York Festivals produces “The Midas Report,” a creative ranking that recognizes the most successful companies in the financial advertising and marketing communications industry, based on points earned within the Midas Awards. Read More ››

Marjorie Porter of Publicis Kaplan Thaler Honored as AWNY Trailblazing Mother

Marjorie_PorterNEW YORK CITY, NY (February 27, 2014) – Publicis Kaplan Thaler EVP, Brand Agency Leader, Marjorie Porter, was honored by the Advertising Women of New York and Working Mother Magazine as one of this year’s Trailblazer Moms at their 10th Annual Advertising Working Mothers of the Year Luncheon. The event highlighted advertising’s best and brightest, as well their secrets to making it work. Read More ››

Publicis Dallas’ Histoplasmosis Print Wins 5 Dallas ADDY Awards

DALLAS, TX (February 26, 2014) – Publicis Dallas garnered a total of five ADDYs for their Histodisease.org work at this year’s Dallas ADDY Awards Competition. With over 50,000 submissions per year and three separate shows on the local, regional and national levels, the ADDYs are one of the major award competitions in advertising. Read More ››

Publicis Worldwide Announces Creative Board

PARIS, FRANCE (February 25, 2013) – Publicis Worldwide, the largest agency brand of the Paris-based Publicis Groupe, announced the creation of a new Publicis Worldwide Creative Board. The purpose of this council is to deliver great campaigns for all our clients, to ensure that we have the right digital capabilities when needed and to have a clear award-winning strategy. Read More ››

Publicis Kaplan Thaler’s Citi “Every Step of the Way” Site Makes FWA Shortlist

NEW YORK CITY, NY (February 19, 2014) – The “Every Step of the Way” website created for Citi by Publicis Kaplan Thaler and Your Majesty has officially made the Favourite Website Awards (FWA) shortlist.

FWA is an industry recognized award program and inspirational portal, based in England and is one of the World’s leading website recognitions. FWA is widely recognized as the number 1 achievement for innovative web design through the Site Of The Year award. Read More ››

Publicis Kaplan Thaler Wins 21 New York ADDY Awards

addysbanner-e1374090981469NEW YORK CITY, NY (February 12, 2014) – Publicis Kaplan Thaler received twenty-one awards at the annual New York ADDY Awards for their work for multiple clients. This is the most ADDY awards in the history of the agency: One Best of Show, eleven Gold, and nine Silver, across ten different brands. This is a fantastic accomplishment as the ADDYs are one of the major award competitions in advertising with over 50,000 submissions per year and three separate shows on the local, regional and national levels. This year, Publicis Kaplan Thaler’s submissions of their major work over this past year were met with great results.

As Publicis Kaplan Thaler’s biggest accomplishment at this year’s competition, the “Dry Spills” print work for Bounty won Best in Show in the Print category. Read More ››

Publicis Kaplan Thaler & Citi Win Big at Midas Awards

NEW YORK CITY, NY (December 18, 2013) – Publicis Kaplan Thaler and their client, Citi received four silver Midas Awards at this year’s only international competition to recognize excellence in financial marketing and advertising on a global scale.

Publicis Kaplan Thaler was recognized for their Citi work in every category in which they were nominated.

Read More ››

Publicis North America Debuts as New Mega Region

Move Brings Together Two Strong Regions and Two Top Talents to Lead Combined Entity: Susan Gianinno Named Chairman & Andrew Bruce Named CEO of North America

NEW YORK, NY (December 10, 2013) – Publicis Worldwide, the largest agency brand of the Paris-based Publicis Groupe, today announced the creation of a new mega region, Publicis North America, combining two of the best performing regions in Publicis Worldwide and bringing together two top talents to lead the region. Publicis North America — comprised of Publicis USA and Publicis Canada — represents the largest Publicis region outside of France. Read More ››