Publicis Kaplan Thaler Wins Two London International Awards

0_all_groupNEW YORK, NY (November 3, 2014) – Publicis Kaplan Thaler received two London International Awards recognizing Zzzzquil’s Sleepline 2.0 campaign spot “Semicolon/Mime.” The ad earned a Silver award for Radio & Audio in the Cosmetics/Toiletries/Pharmaceuticals category and a Bronze award for Radio & Audio Script Writing. London International Advertising Awards, founded in 1986 by President Barbara Levy, began with a mission to be different. LIAA was the first truly international accolade of its kind honoring advertising in the realms of film, television, print, and radio.

In 2004, the word “Advertising” was removed from the competition’s name to reflect the fact that it observes more than just “advertising” in an ever-changing industry. Today LIA awards creativity and ideas in 15 unique disciplines.

ZzzQuil Sleepline 2.0 — Semicolon/Mime

Corporate Name of Client: Procter & Gamble
Agency: Publicis Kaplan Thaler, New York
Chief Creative Officer: Rob Feakins
Executive Creative Director: Joe Johnson
Creative Directors: Carlos Figueiredo
Copywriter: Larissa Kirschner/James Rothwell
Agency Producer: Lauren Schneidmuller
Production Company: Phantom Audio
Producer: Mary Ruth Tomasiewicz
Audio Engineer: Conrad Sanguineti

“The LIA is one of my favorite awards to win because it’s nearly impossible to do so,” said Joe Johnson, Executive Creative Director. “This campaign has been a labor of love for the past two years.

“Writing incredibly boring copy is harder than it would seem. Congrats to all the writers on this campaign for getting it just right,” Joe added.

Screen Shot 2015-01-06 at 4.41.38 PMLondon International Awards (LIA) celebrates achievement in 15 disciplines within the advertising industry and beyond. Winners in each category are selected by a jury of industry professionals led by a Jury President. Nearly 100 of the most talented and recognized individuals in the advertising industry are invited to serve as jurors each year. This year, Publicis Kaplan Thaler President/Chief Creative Officer Rob Feakins served on the jury selecting winners in the billboard, poster and print categories.

A list of all 2014 LIA winners can be found here.

About Publicis Kaplan Thaler
kaplanPublicis Kaplan Thaler is a fully integrated advertising agency with digital, social and technology at its core. With over 650 employees, it is the flagship of Publicis Worldwide in the USA, the North American operating unit of Publicis Worldwide, the largest global agency network within Publicis Groupe. The Agency’s blue-chip client roster includes: Procter & Gamble, CITI, Nestlé, Merck, Pfizer, TriHonda, Wendy’s, L’Oréal, and AFLAC, among others.

5_logo_1About LIA
London International Advertising Awards, founded in 1986 by President Barbara Levy, began with a mission to be different. LIAA was the first truly international accolade of its kind honoring advertising in the realms of film, television, print, and radio. In 2004, the word “Advertising” was removed from the competition’s name to reflect the fact that it observes more than just “advertising” in an ever-changing industry. Today LIA awards creativity and ideas in 15 unique disciplines.

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