Publicis New York and client Citi took home an outstanding 9 awards and 6 certificates at the 2015 Midas Awards, which honor the best in financial marketing and advertising. This year’s wins include two gold and five silver awards for “#incredouble,” an earned media campaign that imagined and celebrated great 2-in-1 combos for the launch of Citi’s Double Cash Card. The team also took home two silver awards and four Midas certificates for a social activation that leveraged Citi’s existing “An Out of Wallet Experience” campaign to promote the new Citi + Apple Pay feature. Read More ››
- 0
- December 28th, 2015