SXSW is one of the biggest networking opportunities of the year for entrepreneurs. It’s also overwhelming if you don’t have a game plan.
SXSW is upon us once again. Over 32,000 people are descending on Austin and it’s time to think about how to tackle this massive event…if you haven’t already. SXSW is one of the biggest networking opportunities of the year for entrepreneurs. It’s also overwhelming if you don’t have a game plan.
Not going to SX? The same rules apply for any major convention or event you attend.
In each of my five years attending, I’ve had an incredible, life-changing time at SXSW Interactive Festival. And each year has been completely different. Turns out that SXSW is what you make it. It can be about the large parties, inspiring conversations, pitching or hustling, or if you want intimate and small, you can make that happen too. Read More ››
SEATTLE, WA (March 19, 2014) – Publicis Seattle landed an impressive six Seattle ADDY Awards at the annual American Advertising Awards for their work for T-Mobile and the Seattle Symphony. This is a major accomplishment as the ADDYs are one of the premier award competitions in advertising with over 50,000 submissions per year and three separate shows on the local, regional and national levels. The American Advertising Awards recognize Seattle’s best ideas with entry categories including digital, viral, social and experiential. Publicis Seattle brought home five silver and one gold ADDY for their submitted work.
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DALLAS, TX (March 6, 2014) – Publicis Groupe announces today that it has acquired Hawkeye (Ffwd Ltd and Mosaic LLC), a leading digital marketing services agency based in Dallas, Texas with deeply specialized competencies in data analytics, digital strategy, CRM and experiential marketing, to be aligned with Publicis North America, part of the Publicis Worldwide network.
Founded in 1999, Hawkeye counts a team of over 160 professionals and has offices in Charlotte, Buffalo, Minneapolis, Denver and Vail, as well as its headquarters in Dallas. Hawkeye services clients such as Cargill, Terminix, Agilent, American Airlines, BASF, Peterbilt, BestBuy, Lockheed Martin, Men’s Health and The North Face.
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NEW YORK CITY, NY. (December 9, 2013) – Publicis Worldwide in the USA, a multi-service ad agency network within Publicis Groupe, proudly announced that it received a perfect score of 100 percent on the 2014 Corporate Equality Index (CEI), a national benchmarking survey and report on corporate policies and practices related to LGBT workplace equality, administered by the Human Rights Campaign Foundation. Publicis Worldwide in the USA joins the ranks of 303 major U.S. businesses which also earned top marks this year. Read More ››
Tells Top Strategic Business Partners that Focus is on Growth and Value Creation
CINCINNATI (October 28, 2013) -The Procter & Gamble Company has recognized its top performing external business partners at its annual External Business Partner Recognition Dinner. Nearly 80 top suppliers and agencies attended the annual event to recognize and celebrate key contributors who have demonstrated partner excellence.
Speaking at the event, A.G. Lafley, P&G’s Chairman of the Board, President and Chief Executive Officer, said: “For P&G, the primary drivers of growth and value creation are innovation and productivity. P&G’s external business partners help us deliver both, creating value for consumers, customers and shareholders alike.” Read More ››
SEATTLE, WA (September 10, 2013) – Publicis Seattle has tapped Britt Peterson Fero as Executive Vice President & Head of Strategy, according to Scott Foreman, CEO, of the office. Fero comes directly from Cole & Weber, where she was a Partner and Director of Growth Strategy. At Publicis Seattle, Fero will lead strategy on existing clients, new business, and further expand the agency’s strategy offering and department. Fero reports to Foreman, and completes the office leadership team which includes: Jason Sullivan, EVP, Managing Director; Andrew Christou, EVP, CCO; Steve Williams, SVP, Group Creative Director, and Hart Rusen, SVP, Group Creative Director. Publicis Seattle recently won the Eddie Bauer account, and counts T-Mobile, Seabourn, and Les Schwab, among their clients. Read More ››
SEATTLE, WA (July 25, 2013) – Publicis Seattle hosted Women Who Rock, a panel discussion showcasing six of Seattle’s most successful businesswomen. The event, held at the agency, saw an amazing turnout. The entire office along with friends, clients, and other companies in our building gathered in the agency café for gourmet popcorn, adult beverages and an insightful panel discussion by area business leaders.
The impetus for the event came from a current exhibit of the same name on display at EMP Museum, one of the agency’s clients. Rather than focus on the women who have shaped the music world, Publicis Seattle’s event was a celebration of some of the most successful women running Seattle businesses with a focus on innovation, creativity and culture. The event began with a panel discussion and live audience Q&A and was followed by a curator-led tour of the actual EMP exhibit. Read More ››
SEATTLE, WA. (May 22, 2013) – Publicis Seattle received a Silver Effie in the Packaged Foods category for reinventing an iconic brand, Ball Park at the 45th annual Effie Awards. The Effie Awards are known by advertisers and agencies globally as the pre-eminent award in the industry, and recognize any and all forms of marketing communication that contribute to a brand’s success. Read More ››
SEATTLE, WA (May 1, 2013) – Specialty retailer Eddie Bauer has tapped Publicis Seattle as its new lead creative agency after a review.
In 2012, Bellevue, Washington-based Eddie Bauer spent nearly $3 million in measured media spending, according to Nielsen. Read More ››
SEATTLE, WA (March 26, 2013) – The hyper-competitive telecommunications market shares more than a few similarities with the Wild West… intimidating bullies, group pressure, sinister bandits, controlling gang leaders, countless townspeople who feel taken advantage of… and of course, the rogue independent. After years of ruthless competition and a renaissance in mobile technology, only four major carriers are still in their standing: AT&T, Verizon, Sprint and T-Mobile, making the cowboy days of old the perfect metaphor for today’s mobile marketplace. Hot on the heels of the iPhone 5 release, T-Mobile debuted an aggressive Western style advertising campaign from Publicis Seattle and Riney to paint its brand in a new light. Read More ››