NEW YORK CITY, NY (March 26, 2014) – Publicis Kaplan Thaler’s work for Citi Bike has garnered an impressive amount of recognition and hardware in the past year, including a Silver Advertising Research Foundation David Ogilvy Award for Excellence in Advertising Research in the Financial Services category. The ARF David Ogilvy Awards, named for advertising legend David Ogilvy, honor the creative use of research in the advertising development processes by research firms, advertising agencies and advertisers. The winning campaigns provide a keen understanding of how consumer insights can be used to create powerful campaigns that drive business results and build brand loyalty. Read More ››
Posts Tagged: Publicis
SEATTLE, WA (March 19, 2014) – Publicis Seattle landed an impressive six Seattle ADDY Awards at the annual American Advertising Awards for their work for T-Mobile and the Seattle Symphony. This is a major accomplishment as the ADDYs are one of the premier award competitions in advertising with over 50,000 submissions per year and three separate shows on the local, regional and national levels. The American Advertising Awards recognize Seattle’s best ideas with entry categories including digital, viral, social and experiential. Publicis Seattle brought home five silver and one gold ADDY for their submitted work.
TORONTO, CANADA (March 17, 2014) – Publicis Toronto announced today that it will be continuing its seven-year relationship with current roster client Rogers following a three-month review that began in November of 2013 with an RFP to ten agencies.
Publicis Worldwide Chief Executive Chairman Arthur Sadoun commented on the pitch, saying, “Defending an account in one of the most competitive categories in the business is no small undertaking. When you’re the incumbent the odds are squarely against you. Our business can be very tough. That was the case here. It can also be unbelievably rewarding. A strong and resilient culture, great work and a ‘never say die’ attitude pays off. ”
In addition, Publicis Canada has expanded the relationship with Rogers, overseeing all brand communications including digital, above the line, strategic planning and retail marketing in both English and French. Read More ››
DALLAS, TX (March 6, 2014) – Publicis Groupe announces today that it has acquired Hawkeye (Ffwd Ltd and Mosaic LLC), a leading digital marketing services agency based in Dallas, Texas with deeply specialized competencies in data analytics, digital strategy, CRM and experiential marketing, to be aligned with Publicis North America, part of the Publicis Worldwide network.
Founded in 1999, Hawkeye counts a team of over 160 professionals and has offices in Charlotte, Buffalo, Minneapolis, Denver and Vail, as well as its headquarters in Dallas. Hawkeye services clients such as Cargill, Terminix, Agilent, American Airlines, BASF, Peterbilt, BestBuy, Lockheed Martin, Men’s Health and The North Face.
NEW YORK CITY, NY (March 5, 2014) – Publicis Kaplan Thaler was honored with one of the top spots on the 2013 Midas Report, tying for fifth on the list of ten top scoring global agencies. received. The Midas Report is a list of creative rankings for the financial marketing and advertising industry.
Founded in 2001, The Midas Awards for the World’s Best Financial Advertising is the only competition to recognize excellence in financial services communications on a global scale. Each year, New York Festivals produces “The Midas Report,” a creative ranking that recognizes the most successful companies in the financial advertising and marketing communications industry, based on points earned within the Midas Awards. Read More ››
NEW YORK CITY, NY (February 27, 2014) – Publicis Kaplan Thaler EVP, Brand Agency Leader, Marjorie Porter, was honored by the Advertising Women of New York and Working Mother Magazine as one of this year’s Trailblazer Moms at their 10th Annual Advertising Working Mothers of the Year Luncheon. The event highlighted advertising’s best and brightest, as well their secrets to making it work. Read More ››
DALLAS, TX (February 26, 2014) – Publicis Dallas garnered a total of five ADDYs for their Histodisease.org work at this year’s Dallas ADDY Awards Competition. With over 50,000 submissions per year and three separate shows on the local, regional and national levels, the ADDYs are one of the major award competitions in advertising. Read More ››
PARIS, FRANCE (February 25, 2013) – Publicis Worldwide, the largest agency brand of the Paris-based Publicis Groupe, announced the creation of a new Publicis Worldwide Creative Board. The purpose of this council is to deliver great campaigns for all our clients, to ensure that we have the right digital capabilities when needed and to have a clear award-winning strategy. Read More ››
NEW YORK CITY, NY (February 19, 2014) – The “Every Step of the Way” website created for Citi by Publicis Kaplan Thaler and Your Majesty has officially made the Favourite Website Awards (FWA) shortlist.
FWA is an industry recognized award program and inspirational portal, based in England and is one of the World’s leading website recognitions. FWA is widely recognized as the number 1 achievement for innovative web design through the Site Of The Year award. Read More ››
NEW YORK CITY, NY (February 12, 2014) – Publicis Kaplan Thaler received twenty-one awards at the annual New York ADDY Awards for their work for multiple clients. This is the most ADDY awards in the history of the agency: One Best of Show, eleven Gold, and nine Silver, across ten different brands. This is a fantastic accomplishment as the ADDYs are one of the major award competitions in advertising with over 50,000 submissions per year and three separate shows on the local, regional and national levels. This year, Publicis Kaplan Thaler’s submissions of their major work over this past year were met with great results.
As Publicis Kaplan Thaler’s biggest accomplishment at this year’s competition, the “Dry Spills” print work for Bounty won Best in Show in the Print category. Read More ››