NEW YORK CITY, NY (January 16, 2014) – Andrew Bruce, CEO for Publicis North America, today announced the appointment of Carla Serrano as Chief Strategy Officer for Publicis Kaplan Thaler, effective February 10, 2014. Serrano, a leading planning expert, brings over 20 years of experience in brand strategy and integrated communications through her work on many of the world’s most successful global brands. Read More ››
Posts Tagged: Publicis
NEW YORK CITY, NY (December 18, 2013) – Publicis Kaplan Thaler and their client, Citi received four silver Midas Awards at this year’s only international competition to recognize excellence in financial marketing and advertising on a global scale.
Publicis Kaplan Thaler was recognized for their Citi work in every category in which they were nominated.
NEW YORK, NY (December 10, 2013) – Publicis Worldwide, the largest agency brand of the Paris-based Publicis Groupe, today announced the creation of a new mega region, Publicis North America, combining two of the best performing regions in Publicis Worldwide and bringing together two top talents to lead the region. Publicis North America — comprised of Publicis USA and Publicis Canada — represents the largest Publicis region outside of France. Read More ››
NEW YORK CITY, NY. (December 9, 2013) – Publicis Worldwide in the USA, a multi-service ad agency network within Publicis Groupe, proudly announced that it received a perfect score of 100 percent on the 2014 Corporate Equality Index (CEI), a national benchmarking survey and report on corporate policies and practices related to LGBT workplace equality, administered by the Human Rights Campaign Foundation. Publicis Worldwide in the USA joins the ranks of 303 major U.S. businesses which also earned top marks this year. Read More ››
Specifically, Publicis Kaplan Thaler has been recognized for the following:
· Citibank Snow Globe – Outdoor/Transit/OOH – Events – Corporate Image
· Citibank – CitiBike App – Interactive
· Citibank – Citibank Kindle Holiday Helper – Interactive
· Citibank – Private Pass – Advertising: TV & Cinema Read More ››
Publicis Kaplan Thaler wins Silver Epica for ZZZQuil Campaign
NEW YORK CITY, NY (December 1, 2013) – Publicis Worldwide ranked the 5th Network at the 2013 Epica Awards, winning 22 awards overall.
Individually, Publicis Kaplan Thaler received a silver award for their 1-855-ZZZ-QUIL campaign.
The Epica awards were created in 1987. Having originally focused on the Europe, Middle East and Africa region exclusively, the awards became global in 2012. Epica’s aim is to reward outstanding creativity and help communication agencies, film production companies, media consultancies, photographers and design studios to develop their reputations beyond their national borders. Read More ››
DALLAS, TX (November 18, 2013) – Publicis Dallas taps Brad Roseberry for the new role of Chief Creative Officer. Most recently, Roseberry was Executive Creative Director at TBWAChiatDay in New York, charged with rebranding the Accenture global business. Before that, he was SVP, Creative Director at BBDO New York. He has worked at some of the top creative agencies in the world, most notably, Goodby Silverstein, Wieden+Kennedy Amsterdam and 180 Amsterdam.
Tells Top Strategic Business Partners that Focus is on Growth and Value Creation
CINCINNATI (October 28, 2013) -The Procter & Gamble Company has recognized its top performing external business partners at its annual External Business Partner Recognition Dinner. Nearly 80 top suppliers and agencies attended the annual event to recognize and celebrate key contributors who have demonstrated partner excellence.
Speaking at the event, A.G. Lafley, P&G’s Chairman of the Board, President and Chief Executive Officer, said: “For P&G, the primary drivers of growth and value creation are innovation and productivity. P&G’s external business partners help us deliver both, creating value for consumers, customers and shareholders alike.” Read More ››
NEW YORK CITY, NY (October 11, 2013) – Advertising executives, brand marketers and press recently gathered at New York’s Altman building to celebrate the winners of Mashable’s inaugural Mashies awards, honoring the best and most creative work in digital marketing. Publicis Kaplan Thaler received two Mashies, Best Branded App and Best New Brand for their work with Citi Bike, New York City’s bike share program.
Todd Wasserman, Mashable’s business editor noted in a recent post, “The rising prominence of Facebook, Twitter, Instagram, Pinterest and others has led to a more complex array of media choices, but has also rebooted our traditional view of marketing. This is no longer a one-way conversation with consumers. Read More ››
NEW YORK CITY, NY (September 9, 2013) – Publicis Kaplan Thaler received three Communications Arts’ Advertising Annual Awards. The Communication Arts Awards honor the best in visual communications from around the world and recognize the finest talent in the industry.
The following PKT creative was recognized: Read More ››